Digital Marketing and IT Specialist

Path Excellence Inc. - Toronto, ON (il y a 30+ jours)

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Qualifications: BA, MA, MBA or equivalent with relevant work experience and excellent communication skills

Job Responsibilities

· Lead the continuous optimization of our website and other digital media to increase global visibility of All Saints University, Dominica.

· Support the on-going execution and optimization of digital campaigns for lead generation and brand awareness across networks such as Google Ads

· Use data, analytics and opportunities in Google Analytics, to shape digital marketing strategies to increase website traffic and number of applications

· Manage Google Ads, YouTube Ads and Facebook and IG Ads platforms.

· Organize and attend information seminars and education fairs when necessary

· Updating WordPress website as required.

· Installing and Editing Plugins. Ensuring Websites perform well (Load Speed) and are optimized for SEO, mobile site, etc.

· Communicate with the Registrar, President and other fiduciaries about marketing goals and results on a regular basis. Other administrative functions that may be assigned by the University.

Starting Salary: $50,000+, depending on experience and qualifications.

Job Type: Full-time

Experience:

  • Digital Marketing: 2 years (Preferred)